Automation functions "on-demand"
For example, when you have set-up a custom feed, you could automate a function to those companies already matching that feed. For example, sending leads to a CRM. Otherwise you need to wait for the company to come to your site again or do the function manually.
Filtering with empty data points
For example, not all companies have an employee count. It would be useful to see all of them in the same feed.
OR function when creating filter - not just AND
Would like to have an OR function when creating a filter, as opposed to only having AND available as it's less restricting. In our case, we have sales people for different industry sectors and relevant services, so it would be nice to be able to use an OR function to create a single filter that will show the individual sales rep companies that have visited either that relevant industry page OR their relevant service page. At the moment, we have two filter views for each and it would be better to view in one view.
SIC/NAICS-codes to the company details
In addition to current high level industry description show also more specific industry code, the SIC-code and/or NAICS-code.
Combine the power of both ABM and Lead management by linking the Leadfeeder and Marketo web tracking to help identify and promote anonymous visitors to know database leads